Whenever i discuss about latest digital marketing trends i often share my experiences. Yesterday i read this blog Branding- Learn how it is done in digital world and something clicked into my mind. So i decided to share some tips about branding. This whole concept of brand promotion is not a new one. branding is everywhere from tv advertisements to playground banners, you can find the gimps of brand promotion. These evergreen techniques suggested by one of my friends and mentor Ankit Pandey, here are the tips:
1. Your website is your biggest platform
Yes it is. With your website you can start some promotional offers, quizzes, sale and many more things which will diverse the mind of your readers and make a image of your brand.
2. Social media
Dare i not mention facebook, google+ and twitter here. These all the social media platforms are full of active users. Don't be promotional there. Share some good posts and you will see visitors coming to your website.
Here are some top twitter tips for 2014, check them out.
3. Quality content is your friend
We always wonder how we can create a good informative content. Content creation is not a matter of seconds, it takes time. It might be possible that you are not aware of content curation tips for SEO, effective content can really prove helpful in projecting an image of your brand.
4. Visual marketing
Well this is the thing you should do at daily basis. Here are some things you can do in order to make your branding campaign a success.
- Infograph submission
- PPT submissions
- Meme publishing
Now its time to wrap up all the things. From the above discussion we can easily conclude that Killer SEO strategies are indeed needed to drive visitors, increase ROI and to project a good image of your brand in the minds of your viewers.
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